Thu. Feb 13th, 2025

Livvy Dunne’s NIL Deal with LSU: Making Millions in The Money Game with Amazon

LSU gymnast Livvy Dunne has signed a lucrative Name, Image, and Likeness (NIL) deal with Amazon. The deal includes sponsorships, merchandise sales, and social media collaborations. Dunne, a popular social media influencer with over 2.5 million followers on TikTok, is expected to earn significant revenue from this partnership. The deal marks a new era for college athletes, who can now monetize their personal brand while representing their universities.

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